Jennifer Disharoon is an accomplished MBA with more than 20 years of strategic and tactical results-oriented marketing expertise focused on developing and implementing comprehensive marketing programs and communications strategies that improve market share, increase revenue and maximize profit.
Ms. Disharoon has demonstrated leadership in producing complex technical solutions to business challenges while directing cross-functional teams and providing oversight of the sales and marketing process. She has proven success in analyzing market and financial data to understand competitive landscapes and exceed financial goals. Ms. Disharoon also has strong interpersonal skills effective in team leadership, managing staff resources, operational improvement, consensus building and negotiation.
Ms. Disharoon’s specialties include marketing program leadership, business development/sales, corporate communications, customer relationship management, strategic planning, financial/business analysis, operational improvement, team & department leadership, and training & staff development. As marketing director at GRF CPAs & Advisors, she manages marketing and business development initiatives including lead management programs, website administration, print and online marketing, database management, public relations and development of industry relationships.
Ms. Disharoon implements firm-wide marketing strategies and facilitates opportunities for individual professional staff. She also oversees development of advertising and sponsorship initiatives, newsletter programs, participation in trade shows, seminars and presentations, and content production and distribution. She ensures the timely production and delivery of high-quality business proposals to prospective clients.